Ep. 104 Boston Consulting Group’s Russell Dubner on the Power of Trust

Russell Dubner recently joined us on “The Crux of the Story” to talk about his new position at BCG and the continued opportunity he has to focus on trust. The BCG Trust Index focuses on trust in a company, and what the “trust-driving” topics are for a client. It helps the client understand where they stand with stakeholders and how they can improve, both from an employee perspective internally, as well as externally. “Trust and trust building should be a capability, just like, you know, you have corporate development and other capabilities in an organization. And that it’s a big role for communicators as a convener of that.” Join us for a fascinating discussion on this issue, as well as ESG and BCG’s work on “responsible AI.”

 
Next
Next

Ep. 103 PRLab at 45: Keys To Success For Students, Leaders, Clients